Previously we have covered on how to determine when a website is secure and have identified the types of secure sockets layer (SSL) in the market. Visit this link to find out more https://www.linkedin.com/pulse/when-secure-site-safe-webnic-cc/. For this article, we will cover how a website can increase the safety of their website using only two web security methods.
Ever since web browsers have been pushing hard on SSL adoption more websites have already started to adopt SSL as part of their web security features; assuring web visitors peace of mind when visiting and conducting transactions on their site. Users have also been more aware of what to look out for when visiting a website. Features such as an https:// web address, closed padlock, and in some cases, a green bar can identify if a website SSL secured.
So what are benefits of SSL?
1. It protects sensitive data.
Transaction through a website with SSL certificate ensures that your information is encrypted. Meaning data transacted from your computer is locked and opened by the intended receiver. No one else will have the key to unlock it preventing criminals from obtaining your information.
2. Provide authentication to a website
When a website has SSL certificate rest assured that an independent third party known as the Certificate Authority (CA) will verify the identity of the site. Identity verification is the most crucial aspect of web security, and it is one of the primary tasks of SSL certificate.
When installing SSL certificate, a validation process is required and will ensure its validity. Depending on the type of document, the CA will verify the identity of the individual website owner or the organization. Once confirmed, trust indicators will be placed on the website affirming that the site is secure for a transaction, improving customers trust when visiting the site.
3. SEO, SEO, SEO
Search engines have been ramping up their systems to encourage the adoption of SSL certificates. Thus right now https-enabled websites are given a higher priority in search rankings.
Having SSL certificate alone is not enough to protect your visitors and customers from online criminals. While SSL protects data and affirms your identity, there are still many other ways criminals can gain access and steal sensitive information.
One of the more common ways online criminals gain access to your website is by subtly installing malware. A website infected by malware is affected in several ways:
1. Stolen sensitive data
2. Traffic directed to another site
3. Site’s appearance altered
4. Spam keywords or comments injected into website copy
The risk of a website being hacked increases according to the number of features it has. Unmonitored features for regular updates such as social media links and plugins are vulnerable to website hacks.
Such attacks will lead to blacklisting on search engines, loss of customers and eventually a loss of profit. An antimalware software solves this by:
1. Provide alerts for any vulnerabilities or malware on the website
2. Automatically removes malware
3. Updates plugins as soon as a new security patch is available
4. Remove unused plugins for over a year
In today’s ubiquitous Internet environment the probability of a website being hacked in on the rise. It is the responsibility of website owners to ensure the safety of their visitors and customers when visiting or purchase a product on their site.
Interested in protecting your website from malicious hackers? WebNIC provides comprehensive security features including SSL and antimalware software to ensure adequately safeguarding of sites. Find out more here.